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As a publisher your main objective is to generate as much revenue from your content.
However, since the first banner was up in 1995, the old publisher dilemma has not changed. How can I generate revenues from my content without alienating my visitors sending them clicking elsewhere?
Your video content falls into the same dilemma you had using banners 10 years ago and popup ads 5 years ago. To Pre-Roll or not to Pre-Roll?
And if to Pre-Roll, will your visitors get engaged and see value in the ad or will they be alienated by it?
Will they tolerate it or skip it, diluting your potential revenue to nothing?
Videomment offers video ad solutions which enable you, the publisher, to get your visitors engaged, some may even see the value in the ads and most important, they will click which is what you are looking for.
If your visitors are more sensitive to advertising message, you can choose Stitchable Videomment which allows your visitors to get the content they want while you get the ads revenues.
If your visitors are more receptive to targeted, relevant ads, they will find Dynamic Videomment interesting and adding more information they may be looking for.
Most important, you don’t have to switch your Ad Serving Network. All you need to do is integrate the Videomment component into your video Flash player and you are up and running*.
If your ad network doesn’t support Videomment, contact us and we will take the lead from here.
*small licensing fee depending on the number of page views is required to become a Videomment enabled publisher.
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